👋hi, i’m nicci

High converting, clever copy Google LOVES 🤖

I’m a digital writer, author, and founder of Firebird, a product and content studio supporting conscious work and culture.

My mission:

• Creating things people love and find value in.
• Bringing more humanity and creativity to tech and business.
• Solving your problems using better communication – AI copy, data-driven writing and design-thinking.

Writing online since 1995✍️

I write The Shift: a curated newsletter on our work-from-anywhere future and making a living online (I’m the algorithm).

Read the latest issues, and hope to see you onboard soon🚀


Tip me: I run on coffee and Amaretti ☕️🇮🇹


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